No 10 steps up energy saving information campaign – days after move ruled out

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Asked why people were not explicitly encouraged to use less energy by the government, the spokesperson added: ‘The Prime Minister’s view is that the government’s role in this is to ensure that we provide a level of support so that these global factors do not unfairly impact the public.

“It’s up to individuals to decide what’s right for them, with all the information provided to them through things like the Help for Households site.”

Over the weekend, Ms Truss was reportedly ‘ideologically opposed’ to the public information campaign, fearing it was too interventionist.

Nadhim Zahawi has suggested the campaign has been pulled for cost reasons as it would have cost up to £15million.

The Chancellor of the Duchy of Lancaster said such a campaign was unnecessary as the National Grid, which distributes power across the UK, and regulator Ofgem were running similar campaigns.

“What the Prime Minister rightly did was say we don’t need to spend £14m or £15m on another campaign if National Grid and Ofgem are doing this job,” he said. -he declares.

Mr Zahawi said energy saving information was already on government websites, adding: ‘It is, I think, being careful with taxpayers’ money. It’s not a split. »

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