Merck SenseHub Pt 2 Feedlot


Merck SenseHub Pt 2 Feedlot

From the Ag Information Network, I’m Bob Larson. SenseHub Feedlot is a wearable technology from Merck Animal Health that continuously monitors your livestock, providing information on any health changes.

And, Merck veterinarian Justin Welsh says the big advantage of that…

WELSH… “You know the message, really, from me on these technologies Bob, if I had my way of getting across to you, is that these technologies are not designed to replace people. We are never going to replace the human-animal interaction and appearance in the feed yard. It synergizes, right. It makes them better at their job. »

Technology, says Welsh, is a big game-changer for some…

WELSH… “There’s a lot of acceptance, but there’s also intimidation, no doubt, isn’t it. The people we deal with have been doing what they’ve been doing for a long time and are extremely, extremely good at it, so why would I need anything to tell me when to shoot this animal.

But in the end, says Welsh…

WELSH … “A client of mine, clients at a time when I practiced, I will never forget him saying that. He said, you know, as vets, we tend to fight pretty well physically, working, you know, with big animals and that kind of stuff, and he said to me once, he said , you know at some point in your life you’re going to realize that you have to learn to work smarter not harder or you’re not going to make it, right. And I think these technologies really fit into that philosophy.

Questions? Contact your nearest Merck representative or visit their website at


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